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27 april 2020

Instagram COVID-19 Resource Directory

DOOR: Instagram Business Team

San Francisco, CA

In the wake of the COVID-19 pandemic, people, communities and businesses around the world are facing a difficult time adjusting to a new way of life. At Instagram, we understand the gravity of this challenge, and we want to do everything we can to help you manage through the crisis and connect with your communities and customers. We will be adding links to additional resources as they become available so check back again for the latest information.

Instagram for Business
COVID-19 Playbook

A comprehensive collection of tips and information to help you take action and use Instagram to manage through these challenging times.

Shops on Instagram
(Updated on September 28, 2020)

Find out how shops on Instagram can help you get ahead this holiday season.


How Instagram Can Help Your Business

3 Differences Between a Personal and a Business Account on Instagram

Set Up a Business Account on Instagram

Create a Profile for Your Business


How to Post on Instagram

Get Inspired About What to Post on Instagram

Develop a Creative Plan for Instagram (Added on August 14, 2020)

Write Instagram Captions That Engage Your Audience (Added on August 14, 2020)

Tips for Creating Instagram Posts

How to Create Instagram Stories for Your Business

Using Stories in the Time of COVID-19

Instagram Stories: 6 Things You Need to Know

Creative Ways to Use Instagram Stories for Your Business


Doing More to Support Creators on Instagram

How to Set-up Digital GIft Cards and Food Orders on Instagram

How to Use the “Support Small Business” Sticker

How to Use Instagram LIVE

How to Use Instagram Shopping (Added on August 14, 2020)

How to Get Started with Shops (Added on August 14, 2020)

How to Onboard to Checkout on Instagram (Added on September 28, 2020)

How to Use Instagram Stories

How to Use Instagram Direct

How to Use IGTV (Update on October 5, 2021 at 10:00AM PT: IGTV and feed videos have been combined into one format, Instagram Video.)


3 Tips to Taking Action During COVID-19

8 Instagram Business Tips

3 Ways to Share Content on Instagram (Added on August 14, 2020)

How to Advertise on Instagram (Added on August 14, 2020)


At Facebook, we’re working to keep people safe and informed about the recent outbreak of coronavirus (COVID-19). We know that as members of the communities you serve, businesses like yours may also be experiencing unexpected challenges, and we’re committed to providing as much support as possible.

We’ve heard from small businesses that a little financial support can go a long way, so we are offering $100M in cash grants and ad credits to help during this challenging time.

We know that many businesses are facing unexpected challenges right now including keeping in touch with customers, so we wanted to share a few things you can do to get ahead of these challenges and stay connected.

Volg ons op @instagramforbusiness

Voor het laatste nieuws en de nieuwste tips en verhalen
van onze levendige community van bedrijven.

DOOR: Instagram Business Team

San Francisco, CA