Instagram video strategies for Ads

Create a business account Get a personalised marketing plan Create successful posts Advertise on Instagram Boost my posts Set up a shop on Instagram Inspire people to take action Optimise your shop Collaborate with creators

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SHOPPING

Here is your guide on how to start reaching customers with your shop

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Products

Ad solutions Video solutions Instagram Shopping Branded content Feed Stories Reels Instagram Direct

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REELS

Here is your guide to how to create effective Reels ads.

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For creators

Inspiration

Latest news and tips House of Instagram events Case studies

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CREATORS

Here's your guide to help get the most out of creators for your business.

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Help

Instagram Help Centre Facebook Ads Guide Free Online Courses

CREATE AN AD

Amplify the impact by buying video across surfaces

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Inspire action with Stories ads

Use the full-screen, immersive environment of Stories to spark engagement and drive action. 50% of Instagrammers have visited a website to buy a product/service as a result of seeing it in Stories.

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Participate in culture with Reels

Attract new audiences, express your brand and join in trends with bite-sized, entertaining reels

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CHOBANI IS UNLOCKING THE POWER OF VIDEO

See Chobani's Story

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3.3-PT lift in shopper consideration for new products

example of @chobani using Instagram Stories for an ad

GET THE MOST OUT OF USING VIDEO ON INSTAGRAM

ADDITIONAL VIDEO RESOURCES

EVEN MORE WAYS TO FLEX WITH CREATORS

Explore the ways that working with creators can amplify your business.

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@INSTAGRAMFORBUSINESS