Black Girl Sunscreen X
Skylar Marshai
Engaging and educating Black & brown audiences on the importance of suncare
View @blackgirlsunscreenABOUT THE SMALL BUSINESS
SUNSCREEN MADE FOR MELANATED SKIN
Black Girl Sunscreen was started in 2016 to solve the #1 problem that women of color were having with sunscreen — products that left a white cast on darker skin tones — and no product existed to address their needs.
The company was founded in the spirit of celebrating and protecting melanated skin with education and the highest quality ingredients at its foundation.
BEHIND THE CREATIVE
SKYLAR MARSHAI
Skylar connected with the brand's mission of educating and informing people on the myths of suncare when it comes to Black & brown skin.
Somewhat unexpected for a skincare brand, Skylar created provocative, type-driven assets for Black Girl Sunscreen that spoke to the brand's audience in an authentic way.
THE CREATIVE WORK
INFORMATIVE, INTERACTIVE CONTENT
Leverage your own shoppable content with these helpful tips.