SEE WHAT'S TRENDING THIS SEASON ON INSTAGRAM.
Embed your business at the forefront of culture. Here are three of the latest trends.
Digital activism gave rise to info-social, a new style of content that focuses on sharing information and educating communities. Now, businesses of all sizes are finding their own voices in the movement. Read more.
THE AD COUNCIL
“Working with a creator already fluent in capturing attention on Instagram, we added bold typography to share Goodwill’s mission around job training and employment."

@ SA.LIINE
@ DUNKIN
Businesses are proving that lo-fi video production can bring high impact with the use of simple creative tools on mobile. Read more.
@wakibungu used Reels as a fun way to introduce their calligraphy tips and books to drive business.
@ AMARO
@BIGGIRLSDONTCRYANYMORE
@CEA_BRASIL
"A dive into the world of our new collab, developed in partnership with the @obviousagency team... Run before it runs out!”
JOIN MILLIONS OF BUSINESSES ENGAGING WITH VIBRANT COMMUNITIES.
90% of people on Instagram follow a business 1
2 in 3 people surveyed say Instagram enables interaction with brands 2
50% are more interested in a brand when they see ads for it on Instagram 3