INSTAGRAM DIRECT
Build personal relationships with your customers and grow your business with Instagram messaging.
Quick-Start Guide
Get started with Instagram Direct.
- Make sure you have an Instagram Business account. If you don't, create one.
- Familiarise yourself with the Inbox and Thread management features such as Primary and General inbox tabs, thread filters and flags.
- Set up messaging efficiency features such as Saved Replies and Frequently Asked Questions to make it easier and faster to engage in conversations at scale.
- Use the link format https://ig.me/m/{ig_profile_handle} to drive customers directly to your messaging experience on the Instagram app from your website, emails or any other surfaces where a URL link can be placed.
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