Since the early days of Instagram, people have gathered together for InstaMeets — an offline meet-up to connect, explore and celebrate creativity through photos and videos. As our community expanded, and more and more InstaMeets popped up around the globe, the idea of a Worldwide InstaMeet started. This weekend, April 22-24, join tens of thousands of people in every corner of the world for Worldwide InstaMeet 13—#LifeOnEarthWWIM13. Since it’s also Earth Day, the theme is celebrating the wonder and beauty of our planet together.

Businesses are no strangers to InstaMeets. In fact, companies around the world host their own to connect with customers on a more personal level and show what they’re all about.

This weekend, to go along with the Worldwide InstaMeet theme, San Francisco-based Rickshaw Bagworks is hosting an InstaMeet at its factory where people can explore and learn more about the manufacturing process behind its Zero Messenger, zero waste bag. Last year, TOMS hosted a InstaMeet in Venice Beach, where Instagrammers cleaned up the neighborhood near its flagship store while connecting and capturing moments. And other companies, like Everlane and Bellerby & Co Globemakers, host multiple InstaMeets throughout the year to get to know more customers on a deeper level.

If you want to organize an InstaMeet for your business, let us know so we can share your InstaMeet with other community members in your area. Or, learn more about InstaMeets.