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Tip, Inspiration

16 February 2017

A lesson in Layout

BY: Instagram Business Team

San Francisco, CA

Layout is an Instagram app that allows you to combine, flip and mirror multiple photos into a single image for a fun and unique take on your photos. You can do it all from your phone – simply download the Layout app.

Tips for success

See how bubble tea shop, Boba Guys (@bobaguys), uses Layout to promote its flavours, products and more. And learn tips on how you can apply it to your business.

• Get started: Upload up to nine photos for your layout. You can use photos from your camera roll, or take them directly within the app.

• Format it: Select the format for your photos. Within the format, resize the borders of each photo to your liking.

• Have some fun: Play around with the mirror, flip and border effects. These effects can be applied to the entire layout or individual photos within it. Afterwards, pair your layouts with Instagram's filters and creative tools to make them pop even more.

• Share it out: Upload directly to your Instagram or Facebook account within the Layout app. You can also save your photo and upload it to your Instagram story.

A bit of inspiration

In addition to showing off multiple ingredients in a single photo, look at some of the other ways that Boba Guys is using Layout to share its business story.

Show off a recipe: Share the ingredients of your products or list your services.

Create a mesmerising masterpiece: Showcase your product in a fun and colourful way. Flip it, mirror it, reverse it – create a kaleidoscope of the same image over and over and over again.

Post your menu or menu hacks: Give customers an easy way to see what your business offers.

Share important announcements: Let Instagrammers know important information as they're scrolling through their feeds.

Go behind the scenes: Show the human side of your company with a behind-the-scenes glimpse into your everyday activities.

Work at different angles: Give your product shots more life by showing it from different angles and in different environments.

Try it out

Now that you know what Layout is and how it works and have got inspiration for your business, get started today.

For more help with Layout, visit the Help Centre.

BY: Instagram Business Team

San Francisco, CA