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Tip, Inspiration

February 16

A Lesson in Layout

BY: Instagram Business Team

San Francisco, CA

Layout—an app by Instagram—lets you combine, flip and mirror multiple photos into a single image for a fun, one-of-a-kind take on your photos. You can do it all from your phone—just download the Layout app on iOS or Android.

Tips for Success

Watch how bubble tea shop, Boba Guys (@bobaguys), uses Layout to promote its flavors, products and more. And learn tips on how you can apply it to your business.

• Get started: Upload up to 9 photos for your layout. You can use photos from your camera roll, or take them directly within the app.

• Format it: Select the format for your photos. Within the format, resize the borders of each photo to your liking.

• Have some fun: Play around with the mirror, flip and border effects. These affects can be applied to the entire Layout, or individual photos within the Layout. After, pair your layouts with Instagram's filters and creative tools to make them pop even more.

• Share it out: Upload directly to your Instagram or Facebook account within the Layout app. You can also save your photo and upload it to your Instagram Story

A Bit of Inspiration

In addition to showing off multiple ingredients in a single photo, look at some of the other ways Boba Guys is using Layout to share its business story.

Show off a recipe: Share the ingredients of your products or list out your services.

Create a mesmerizing masterpiece: Showcase your product in a fun, colorful way. Flip it, mirror it, reverse it—create a kaleidoscope of the same image over and over and over again.

Post your menu or menu hacks: Give customers and easy way to see what your business offers.

Share important announcements: Let Instagrammers know important information as they’re scrolling through their feeds.

Go behind the scenes: Show the human side of your company with a behind the scenes glimpse into your everyday activities.

Work different angles: Give your product shots more life by showing it from different angles and in different environments.

Try it Out

Now that you know what Layout is, how it works and inspiration for your business, get started today.

For more help with Layout, visit the help center.

BY: Instagram Business Team

San Francisco, CA