BE CREATIVE TO CONNECT YOUR WORLD

You were made for this. Now it's time to make your community.

Go create
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BUILD YOUR PERSONAL BRAND

There are so many new ways to express yourself on Instagram

GROW YOUR WAY

Be yourself and the fans will follow

Build your community on Instagram, then say hello to your new fans. 👋🏼

Let’s grow together
A creator takes a selfie in colorful eye makeup with white text overlayed "I went from 3k to 7k."
A creator looks down at the camera from above on Instagram Live using Badges with floating money graphics.
EARN MORE

Make money by doing what you do best

Whether using Branded Content, Badges in Live, Instagram In-Stream Video Ads, or Shopping, there are tons of ways to get creative (and get paid).

Start earning
SAFETY FIRST

Protect your account and peace-of-mind with our safety tools

With privacy settings like two-factor authentication, we have all the security tools to help you feel protected while being the best you can be.

Get safe
A creator takes a mirror selfie in front of a brick wall with white text overlayed "Privacy setting."

Make it official ✨

Change your account type and become a Creator with safety and ease.