Getting Started on Instagram for Business

Marketing Plan

Get custom tips to help you reach your business goals

Create and discover short, entertaining videos on Instagram

Learn how to grow your business on Instagram from 3 small business experts.

In settings, find Account and tap Switch to Professional Account.
Pick a category that best describes your business, then select Business.
You’re all set, you’ve got an Instagram business account. Now complete your profile using the tips below.

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Now you have your account, find out what’s next. Get the complete picture with a free marketing plan or explore 3 key tips to hit the ground running.

Get a customized step-by-step plan for growing your business on Instagram.

Discover advice, tips, and tricks from real small businesses on how to start and grow your business on Instagram.

Learn how to plan content with a consistent look and feel so that your brand becomes more recognizable.

Connect with businesses like yours, interact with followers and find out how hashtags can get you discovered by new customers.

Reach your business goals with advanced targeting, engaging ad formats, and easy to understand performance results.