Create one ad and publish it in both feed and stories.
people use Instagram Stories every day1
of the most viewed stories are from businesses2
organic stories gets a direct message3
Publish the same ad across feed and stories and reach your customers in Instagram more efficiently.
Whether your photo or video is horizontal or vertical, when you upload it in Instagram Stories, it will automatically transform into a full-screen stories ad:
Create one ad, use it across Instagram
2. Select Edit Placements, click Stories and Feed in Instagram - now you can use the same ad across Instagram!
3. Complete the steps to finish your ad.
4. Once your ad is approved, your business can connect with potential customers through Instagram Stories.
Keep these three tips in mind as you create ads for Instagram Stories.
Use Instagram's unique creative tools such as Superzoom and Rewind, to create engaging content.
You can add hashtags, stickers, and emojis to keep your story fresh.
60% of stories are viewed sound on.2 While you shouldn't depend on sound, it's a good idea to include music or audio to delight your audience.