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Instagram Business Marketing Plan

Reels

Create and discover short, entertaining videos on Instagram

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Instagram Creators

Instagram Creators

You were made for this. Now it's time to make your community.

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Inspiring stories from women-led, minority businesses

Community

Inspiring stories from women-led, minority businesses

SEE WHAT'S TRENDING THIS SEASON ON INSTAGRAM.

COLLABORATION OVER COMPETITION

Instagram has always surfaced inspiration for businesses and creators alike. There are countless ways to engage with your favorite accounts, and this combination of accessibility and approachability fosters endless opportunities for collaboration. Through partnerships and giveaways, more and more organizations are teaming up to uplift each other’s voices and share their communities with each other on Instagram. Together, they’re cultivating a new type of economy that’s built on teamwork across industries and across the world.

TAP INTO ENGAGING PRODUCTS THAT ARE EFFECTIVE.

Learn how to elevate your brand with Instagram ads.

Turn Instagram communities into customers by helping them easily discover and buy products they love—right in the moment.

Instagram shopping example

Inspire action by expressing the creativity and genuine spirit of your brand in everyday moments with Instagram Stories.

Instagram stories example Ready Set Judy @readysetjudy

Bringing people closer to products and brands they’ll love through the voices of creators they trust.

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Inspire your audience with short, entertaining videos that have the opportunity to be discovered on Instagram’s global stage.

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JOIN MILLIONS OF BUSINESSES ENGAGING WITH VIBRANT COMMUNITIES.

90% of people on Instagram follow a business 1

2 in 3 people surveyed say Instagram enables interaction with brands 2

50% are more interested in a brand when they see ads for it on Instagram 3

GET THE LATEST INSTAGRAM NEWS & TIPS FOR BUSINESSES.